A responsive redesign
Travel Insider was under performing and in need of a facelift and some more modern features.
An image-first look with some shiny new features to increase engagement the discovery journey.
A conversational UI
Travel is all about conversations. We wanted the navigation to reflect this behaviour by prompting the user to simply type a city name to start the conversation.
Content as itinerary
As users go through the site, favouriting articles with the love heart, a list of things to do and places to stay are saved, organised by city.